Page @ MindSay

Ezine advertising works! Let Charlie Page help you succeed with ezine advertising. Get free ezine ads, free advice, teleseminars and more!

I take LIVE ONE-ON-ONE PHONE CALLS from Lifetime members every week.

And I will be available at times that work for our friends in the UK, Australia and more!

Ask ANY question you want about Internet marketing!

And this is NOT limited to marketing with ezines! You can ask about product creation, pay per click ... anything you want!

You get my PRIVATE phone line for my "Lifetime call in days" and you can ask ANY question on your mind!

I charge $200 per hour for one-on-one consulting, and I get it.

But you won't pay that - or ANY price IF you become a Lifetime member today!

This one-on-one help could make all the difference in your online success!

Let Me Help You Sell MORE Products and Earn MORE Affiliate Commissions Starting Today!

Why promote your website the hard way?

Ezines will drive TARGETED TRAFFIC to ANY website you want to promote!

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  Your own website
  
  


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  Your affiliate website
  
  


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  Your business website (GRN, PIPS, CCPro, etc.)
  
  


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  Your newsletter signup page
  
  


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  Your lead capture page
  
  


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  Your video page (YouTube, Viddler, etc.)
  
  


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  And more!
  
  
  
  

2009 is our 11th year in business

and your satisfaction is 100% guaranteed!

From: Charlie Page

Thursday, October 22, 2009

If you are like most people who visit our site, you want an easy to understand and affordable way to promote a website.

It might be a website you created, or one you had created for you, or you might be an affiliate wanting to "drive traffic" like the people who run the affiliate program suggested you do.

You may be here because you heard about The Directory of Ezines in Robert Allen's excellent book entitled Multiple Streams of Internet Income and wanted to see what Bob loves so much about the DOE.

If you are like most of our visitors, you have probably tried a few things (maybe even spent some money - or a lot of money) but things are still not working the way you thought they would, and you need something to start working now.

If that sounds like you, I have some very good news to share with you.

That good news is that you are about to discover the world of ezines and ezine advertising, and discover how ezines can be the solution to your website promotion challenge.

We All Face The Same Challenges

No one is born with the knowledge of how to get real people to visit a website. Only time and experience can teach you these skills.

In addition, the language of the Internet can be very confusing. For example, how many people in the real world know what an "autoresponder" is? But you can't thrive online without one!

Ezines are like that. The chances are that you never heard the word ezine before you came online, and might not even know how it's pronounced right now! (like magazine - e..zine) And yet here you are trying to find out if the Directory of Ezines is something you should invest in.

I'll bet you have other questions too.

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  What are ezines all about?
  
  


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  Do ezines really work?
  
  


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  Is it expensive - can I afford it?
  
  


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  Will it work for me?
  
  

That's a tough spot to be in. I know ... I have been it that EXACT position myself.

In fact, I was in the same position only a few years ago, when I became a member of the Directory of Ezines and discovered what ezine marketing could do for my business.

And ezines did indeed work for me. And I know they can work for you. In fact, I will help you succeed with ezines!

You see, I went from being a member of the Directory of Ezines to owning the company in a little less than 18 months.

So you can understand why I say that ezines can be very effective.

But this page is about YOU ... not about me. So, let's start with a basic truth. This is a core principle that you will find applies to everything you do online.

Promoting A Website Is EASY

When You Know The Simple Formula

Allow me to share with you that formula right now. As I teach in my one-on-one consultations, marketing on the Internet is not a mystery, it's a process. And here is that process in a nutshell.

I call it the 1-2-3 of Internet marketing.

It really is that simple. It all starts with advertising. And ezine advertising is one of the best ways to get the word out about any website you want to promote.

Whether you own your own product or are an affiliate, ezine advertising will work for you!

Advertising = visitors = BUYERS!

If you want MORE visitors to find your website, you must advertise.

Now, that advertising can take several forms. To save you a bit of time, I'll list some of them below.

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  Search engines
  
  


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  Pay per click
  
  


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  Ezine advertising
  
  


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  Joint ventures
  
  


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  Having affiliates promote your site for you
  
  


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  Banners
  
  


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  Email blasts
  
  


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  Free ads
  
  

I'm sure it's obvious to you that the Directory of Ezines exists to help you advertise your site or affiliate link using ezines.

Now, let's look at what that looks like, and just how easy it really is to promote your website using ezines.

The rest of this page will show you how ezines can create the traffic you need to succeed online.

Ezines Can Drive Hordes Of Hungry Visitors To ANY Website!

Did you know that 99% of all websites suffer from the same problem?

Not enough BUYERS!

The good news is this ... ezines can solve that problem!

You see, we have all been tricked into thinking that "traffic" is what matters. So we buy into the 'latest and greatest' hyped-up offer in hopes of getting more traffic.

And, more times than not, we end up wasting time and money chasing any way that sounds good to get traffic to our sites.

But traffic alone doesn't pay the bills ... making sales pays the bills. Traffic alone is worthless.

Making more sales is ALL that matters

Did you know that you can spend a fortune on "guaranteed hits" and all of your time trying to get "free traffic" and still make ZERO money?

I can say that because we just did that very thing ... we bought 200,000 "guaranteed hits" from a very well respected company and made ZERO sales!

That's right ... ZERO sales. $500 down the drain! We couldn't get our money back and we made ZERO sales! Sound familiar?

Why did we not make sales? We've been online since 1998, and know that we makes sales when we run ads and get visitors from Google, so it had to be something else!

The reason is this. While it WAS traffic, it was NOT high quality targeted traffic. It was not the kind of traffic where the person knows what I do and comes to my site interested and ready to buy!

I needed buyers, not "clicks" or "hits" and certainly not some 14 year old (in who knows where) registering on my hit counter as 'visitor'.

The good news is that marketing with ezines creates HIGHLY TARGETED TRAFFIC!

If you are tired of wasting time and money, and want to use the marketing method that has been proven effective for over 10 years ... you want to know about ezines!

Ezines deliver highly targeted traffic made up of people who WILL buy because they ALREADY KNOW what you offer and are interested BEFORE they go to your site!

Wasting money online is easy to do and very frustrating! If you have experienced that frustration, you are going to love how easy it is to use and profit from the Directory of Ezines!

To succeed with ezines you need the facts. No hype. No bull. Just the facts about how ezines can help you achieve your goals online.

And on this page you will get the facts. You will discover what ezines are, plus the three ways you can begin using ezines today to create the success you deserve.

What Is An Ezine and Why Do Ezines Work So Well?

An ezine is an Electronic Magazine which is delivered to people who ask for it (subscribers) via email. The word ezine (sometimes spelled e-zine) comes from combining the E in electronic and the zine in magazine.

Ezines are also called newsletters. There is no difference, they are the same.

Ezines are published on a variety of schedules, including daily, weekly, bi-weekly, monthly and occasionally, or when the publisher feels like it and has something meaningful to say.

Ezines are generally delivered via email, but some are in the form of blogs, and some are on web pages. In almost all cases, the subscriber of the ezine receives an email either containing the ezine or a notice that the ezine has been posted.

HOT TIP: If you've ever heard anyone talking about how well email marketing works, they were probably referring to ezines! Ezines are sent only to subscribers who ask for the ezine, also called opt-in or verified opt-in. Ezines have nothing to do with spam or unsolicited email! Subscribers want to receive ezines and respond to the ads placed in the ezines they receive!

The reason that ezines work so well is that they are delivered to a very targeted group of readers. This is very good news for you.

These readers have expressed an interest in a particular subject and asked to hear more about that subject.

When your ads or article gets in front of these INTERESTED readers, good things begin to happen for you very quickly.

When you match your offer to an ezine that reaches your target market, you have tapped in to a pool of highly qualified leads that are eager to know more, and that is the key to succeeding with ezines.

The BIG SECRET to success with ezines is to target your offer to the right audience. Your goal is to put YOUR AD in front of these highly motivated readers.

And no one helps you do that better, or more personally, than the world's first ezine directory ... the Directory of Ezines.

Here's how it works. You use the Directory of Ezines to quickly and easily find ezines that match your offer and buy an ad in their ezine.

The key here is to find ezines that are in the same general subject area as your offer.

The Directory of Ezines makes this super-easy by categorizing the ezines and providing a simple way to search. So (for example) if it's health ezines you want, you can find them with just one click!

You may have heard about solo ads, sponsor ads, classified ads, and more. Let's look at that.

When your ad is placed in an ezine that is read by people who are already interested in what you offer, you can expect to see results that leave every other form of advertising in the dust!

The Second Method Of Ezine Marketing is ARTICLE MARKETING

This is a very powerful marketing technique.

This page is about you, not me, but I will tell you that I was just another member of the Directory of Ezines a few years ago.

Then I started sending my articles to ezine publishers who said they would take articles. The Directory of Ezines makes this easy to do by clearly marking which ezines want your articles.

To make a long story short, two years later I bought the Directory of Ezines from Ruth Townsend, empowering her to retire in Florida!

Ask me if I think writing and distributing ezine articles works. ;)

The good news is that you don't have to be a writer to do this. In fact, there are several DOE (Directory of Ezines) members who succeed with this technique and have never written a single word. I'll even show you the FIVE ways you can use this marketing method today!

1. There are products on the market today that allow you to re-brand the articles in the product. In fact, there are two of these products available right now free!

2. Many affiliate programs will allow you to put your affiliate link in articles written by the program owner and distribute them at will. This way you get paid when a sale is made!

3.You can easily hire a writer on Elance or Hot Jobs to write an article for you for about $50. This is your article and you own the copyright!

4.Many of today's niche marketing products include articles that you can put your name on and use any way you want.

5.DOE Lifetime members can have me write an article for them. Lifetime members get a HUGE discount off my normal copywriting fee. In fact, I only write for members of my sites these days.

There are other ways to make articles work for you as well. As you can see, we work with members to show them how to succeed with ezine articles, whether they write or not.

The Third Method Of Ezine Marketing is JOINT VENTURES

You have probably heard about Joint Ventures. You might have wondered what they really are and if they can work for you.

A Joint Venture is simply an arrangement with an ezine publisher where he or she sends out your offer, with an endorsement, to their mailing list. Much like a solo ad, your message is the only thing in this mailing.

The twist here is that you don't pay a dime unless sales are made! The publisher sends your message and you share the revenue based on a split you negotiate. Some Joint Ventures are 50/50, some are 80/20. The percentage depends on the list size of the publisher and the price point of your product.

This is the FASTEST way to get FREE traffic to your site.

Finding ezines that offer advertising, publish articles, and accept Joint Ventures is easy with the Directory of Ezines. We've programmed our site so that you can find exactly what you want in seconds , not hours or days.

Tired Of Struggling To Find The Best Way To Advertise Your Business?

Even if you had all the money in the world (and if you are like me, you don't!) it would take a massive amount of time to find the best ezines for your offer.

In fact, finding this information on Google or Yahoo would be almost impossible.

Even if you found the ezine, you would still have to write to them and wait to find out IF they want to work with you! With the DOE there is no waiting or wondering. You know they want to hear your Joint Venture offer because they indicated so in their listing!

The Problem Is Time and Money

Let's be realistic. If you had enough time you could learn everything you need to know to succeed online. But you don't have enough time. You don't have time to read every eBook out there, try one marketing method after another, and then learn from what you tried. You have a life, a life filled with a job, a family, obligations, debts to pay, and (frankly) things that are much more fun than working online.

If you need a FAST solution to your marketing problem, become a member of the Directory of Ezines now and let me help you succeed online!

And then there is the money. If you had all the money in the world, you could successfully sell any product! All you would have to do is throw money at the problem and buy all the ads you could find, dominating any market you wanted.

But you don't have all the money in the world. You need a cost effective solution to your marketing problem, and ordering a membership to the Directory of Ezines is the best investment you can make.

Who Recommends The Directory of Ezines?

Having been online since 1998, we've been privileged to work with some of the top marketers on the Internet. These men and women are smart, and ambitious.

They use the Directory of Ezines for the same reason you should use it ... IT WORKS!

Just look at a few of the unsolicited testimonials we've received over the years. I've put here some testimonials from well-know Internet marketers to show you that they use and endorse the DOE.

But you should know that we have hundreds of testimonials from people just like you and me - people who are simply looking for a better way to get traffic to their website, and found it by using the Directory of Ezines.

"Your directory is an incredible resource!"

"I'm a member of your ezine directory and I've found the information in there invaluable. Your directory is an incredible resource!"

-Yanik Silver - Surefire Marketing, Inc.

http://www.surefiremarketing.com/

"I love the way you've made the DOE so easy to use"

"Charlie, I love the way you've made the DOE so easy to use and never hesitate to recommend it to others."

-Michael Green

www.howtocorp.com

"No wonder you've been thriving since back in the early years of the web!"

"Your new site looks great. And I can vouch for the quality of your database. It's no wonder you've been thriving since back in the early years of the web!"

- Jim Daniels

http://www.bizweb2000.com/

www.make-a-living-online.com/

"The ONLY place I go to do my advertising research"

"I tell my readers that if they join only ONE ezine directory, to make it Charlie Page's Directory of Ezines.



It's the UNDISPUTED leader on the Web -- the most reliable, the easiest to use, the best search capabilities.



No other directory even comes close. Bottom line: It's the ONLY place I go to do my advertising research."

- Alexandria K. Brown, "The Ezine Queen"

www.ezinequeen.com

"There's nothing easier"

"Want to know which ezines are exactly right for advertising your business?



Subscribe to Directory of Ezines and you'll know within seconds.



There's nothing easier than searching through their massive database of the Internet's best ezines.



You'll be miles ahead of your competitors and in reach of thousands of new customers."

- Kevin Nunley

http://drnunley.com

"Makes my job so very easy"

Hi Charlie... This is nothing more than unqualified fan mail.



Just wanted to say that I've been using the DOE for article submission and ad purchases for over a year now, and it rocks!



It really makes my job so very easy; again and again I see it recommended 'out there' on the Web (not necessarily by affiliates) so I know I'm not alone in thinking your product is great.



I also really appreciated the last article about affiliate programs. I have a motivational site with about 100 affiliates, whom I've not paid enough attention to. Your article really got me thinking about how to move these folks forward. I'm setting up a marketing oriented site within the next two months, and will definitely recommend the DOE as a prime source for my folks.



Thanks again!

Suzanne Falter-Barns

http://www.howmuchjoy.com/

"THOUSANDS of dollars in profits"

Hey Charlie,



I've literally been able to make THOUSANDS of dollars in profits from simply searching out profitable ezines in your directory and placing ads. Doesn't get much easier than that!



Thanks Buddy!

-Jerome Chapman

http://www.AffiliateCashMillions.com

Many more testimonials on file. Click here to read them all.

The Facts Speak For Themselves

You don't need some high powered sales letter to persuade you that ezines work. You know it already or you wouldn't be here.

So let's cut to the chase and look at the facts ... then you decide if membership in the DOE is right for you.

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  Solo ads are the NUMBER ONE recommendation of wildly successful marketers like the ones in the list above. Most of them are members and affiliates of the Directory of Ezines and have been so for years.
  
  
  
  
  
  


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  All Joint Ventures are simply a solo ad sent to a mailing list. In most cases, the solo ad is sent to the ezine mailing list of the marketer involved.
  
  
  
  
  
  


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  Ezine marketing has been proven successful for over 12 years, and is the most reliable, and cost effective, method of marketing available today.
  
  
  
  
  
  


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  Changes in the ways that ezines are delivered mean more advertising opportunities for you! Despite the hype you hear online, spam filters, "desktop delivery systems", blogs, RSS, and Can Spam legislation are not hurting the ezine business. That's because ezines are delivered by these methods AND by email too! In fact, most publishers are making more money than ever, selling more ads than ever, and getting more new subscribers than ever. The Can Spam law actually HELPED legitimate ezine publishers by beginning to crack down on spammers.
  
  
  
  
  
  


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  When combined with pay per click advertising, banners, and other smart forms of marketing, ezine marketing works even better, creating a dynamic advertising force that drives hordes of highly targeted, pre-qualified visitors to your website.
  
  
  
  
  
  


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  The Directory of Ezines has been helping members succeed online for 10 years! We were the first ezine directory on the planet and we're still the best. And remember, your satisfaction is unconditionally guaranteed!
  
  
  
  

You Get IMMEDIATE ACCESS!

Much more than just a list of ezines, Lifetime membership gives you access to the tools you need to succeed with ezines AND other marketing methods as well!

Directory of Ezines Lifetime Membership Includes ...

I wish you the very best of success online and hope that we can play a part in that success.

All the best,

Charlie Page

866-824-8966

P.S. We've been online since 1998 and your order is safe and secure. You get everything listed on this page for one payment of only $197!

Ready to get started? Click here to become a Lifetime member now and get immediate access to everything listed on this page!

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The first thing that might come to your mind when your business needs a boost is the traditional reach-widening. You would normally resort to looking for people to market your products to. However, it won’t be an easy thing to do. And it’s not very effective, too. Most of the time, it won’t generate you that much of a profit. The most basic and most overlooked solution to this is the profitable backend marketing approach. This won’t take you much. Just a bit of convincing skills will do. All you really need is to be persuasive enough to make your customers buy another product from you.

This part here is going to be easier. Since your customers have already bought from you, this literally spells belief in your product. It goes to show that they trust your services enough to make business with you. Technically, you won’t have to start from scratch and try to win their trust because you already have earned it. This means they won’t be reluctant to buy whatever you recommend them to, unless they already have it.

Suggesting another product that supplements the front-end product they bought from you is one of the simplest and most effective ways of carrying out backend marketing. The secret here is to recommend a product with a better performance but with a higher price. Thus, you earn more from it.

One good technique marketers make is displaying suggestions of related products. People often check it out of curiosity and will end up buying more than they actually plan.

This technique sounds so simple but is very effective. It requires minimal effort yet gives your customers the impression that their needs are met efficiently. In return, it strengthens your business relationship with them. Offer them privileges to make them feel that they are making good bargain from you.

To put everything simply, all you have to do is sell a reliable product to your customers and then recommend a more expensive yet very useful product to supplement what they first bought. This is how as easy as pie backend marketing can be.

Mastering backend marketing as a craft will make you fight the gradual decline of your sales. Many people don’t know this but those who do have indeed maximized backend marketing to its full potential, thus, sowing its fruits abundantly.

Relatively speaking, backend marketing is very easy because once a customer invested his money on your offer, he is investing his trust on you as well. This makes convincing them for secondary purchase easier.

When you are already trusted by the customers, you can charge higher prices on the backend products without making them wonder why. All you really need to do is convince your customers that they need the backend product to aid the performance of the front-end product he purchased. You need to make sure, though, that your main product is of high quality.

Backend marketing increases your income in a few days’ time. Many marketers, however, do not realize what this technique brings. This might be because most marketers refuse to give higher commissions to their affiliates. They think that they’re losing a lot of amount when they do that. What they fail to see is that they can earn more even after paying higher commissions because affiliates will be more driven to market your products, thus, having more opportunity to generate more sales. More customers these affiliates drive to your site generally means more profit for you!

Whether your business is an online or an offline business, backend products are important for you to figure out whether or not your profits are marginal or staggering.

Some businessmen fail to give importance to repeat customers. They merely focus on having as many customers as they can without giving much attention to reselling to the existing ones. What they don’t realize is how backend marketing can do wonders to their business.

Never confuse “backend” from “up sell” because there is a big difference between the two. Backend is the sale made after the initial sale while up sell is the additional product or service offered to customers while selling something and occurs before a sale is made.

Why is The Money in the Backend?

Backend concept ensures you unlimited profit because you no longer have to spend on customer acquisition cost. You won’t have to charge your customers higher prices either. That means you can cash in upon your goodwill and build strong and lasting relationships with your customers. This is going to be an advantage to you because studies show that around 35% of these customers will buy from you again.

Let’s say the original cost of a product is $30 and you’re selling it for $97. Regardless of how less you spent on that product compared to its selling price, you can’t be assured of high profits because you still have to spend on advertisement and promotion. Assuming you spent $600 for the ads and you got yourself ten customers. Your gross profit will be $670 [$97 x 10 customers) – ($30 x 10 customers)] while your net profit will only be $70 because you still have to deduct the ad expenses from the gross profit.

If you don’t apply the backend concept, your profit will only stay at $70. On the other hand, offering backend products or services to these ten customers will earn you more. If 30% of these customers avail of your backend offers at $250 each, you make another $750 for yourself. Add it up to your initial profit, you now have $820 for a profit.

Given that scenario, do you now see what the backend concept can do for your business? This just goes to show that even though initial sales may not generate that big a profit for you, your backend sale can help you make up for it.

Importance of Backend Strategy

When you are selling information products on the web, you will usually think that there is a need for you to create many products in variety and in different niches. But sooner or later, you will need to find another way to leverage your list of products when anyone purchases any of those.

So when you’re selling anything, you need to develop a backend product that is related to your front-end product whether complementary or an accompaniment. When you already have developed one, make sure to let your existing customers know about it. They will purchase for sure if your backend product is what they are looking for.

You should realize that you earn more from selling different products to the same customers rather than from trying to sell a single product to a vast number of different ones.

It is better to gain small profits from a steady circle of customers rather than making higher but one time profits from others. Remember, repeat customers serve as the foundation of your business. You should also create an efficient backend strategy that will suit your customers’ needs. Know their concerns and preferences for you to be able to do that. Creating a poll or posting a questionnaire will make it easier for you to gather information from your customers. See to it, though, that you still provide quality service and information to your customers while you’re at it.

These polls and questionnaires will also help you build your mailing list so you won’t need to constantly send sales pitches out. Since you have their addresses on your list, you can send them teasers and perks that will make them want to buy from you and gain further access to the information.

It is important to gain trust from your customers because once you have established your trustworthiness, it will be easier for you to make sales from them. These customers will be your key to making steady profit over the years so never do anything that will break that trust.

You may think you have done every knick and every knack of internet marketing so it may come as a surprise to you why you’re not as successful as you hope for. Well have I got news for you! If you haven’t thought about backend marketing, you actually haven’t done “everything” just yet. You must have noticed how the industry is jammed with competition so you must have known already that for you to survive in this business, you should keep up with the trends and take the lead while you’re at it. Never let your competition leave you behind. Thus, you need to invest in backend marketing.

As mentioned earlier, it is easier to make sales from an old customer than from a new one. Marketing estimates state that eight out of 10 old customers will most likely buy from you again given that they are satisfied with their bargain. These people know what it’s like to use your product and this will serve as a basis for them to believe that what you offer is reliable and really functional.

For this reason, it is very important for you to take care of old customers. They are your business’ foundation. Building strong and lasting relationships with them will help you out more than you know. These people are the ones who will almost certainly avail your new products when you offer them. More than that, since they have already tried your products out, they are already familiar with your product line. Their responsiveness to your products’ changes will help you evaluate your products so you know how and what to adjust if necessary.

Give loyal customers perks, discounts, and privileges to make them come back and buy from you over and over again. One good approach many marketers make is by offering big rebates to their customers. This is a proven way of attracting more customers, keeping the new, and also reviving the inactive ones.

Inactive customers are more important than it seems. Remember, these customers have already tried out your products in the past. A little push and a little reminder are what they need to resume making business with you. Give them a call or email them information about the privileges you offer. This almost always catches their attention and gives them reason to start buying from you again.

It is true that your business cannot just start and end with the same product. You should keep on providing your customers with fresh solutions every time. Give them something to look forward to and they will definitely keep on coming back for more.