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As a matter of fact, Apple's understanding of Internet remains to be around computers, not handsets.
[+]The rises and falls of Apple
In March 2008, Apple, led by "legendary" Steve Jobs, topped Forbes Most Respected Companies in the United State, where Google ranked No.4 and Microsoft far behind - No.16. Being respected while making money is not an easy thing.
Nobody foresaw the company, once in its low, would come back in glory. Back in history, Apple was left alone in the cold due to the introduction of product platforms (open standard) and industrial platforms (labor division within the industry) built by the PC group led by Intel and Microsoft.
Apple's proprietary system throttled the enthusiasm of players in the industry to collaborate in the manufacturing of hardware/software and peripheral products, resulting in few applications usable, which, on the other hand, held consumers back from buying its products. Eventually, Apple was cornered by the PC group into a niche market.
Nobody would deny that Apple's computers had more elegant and appealing shapes. However, it was no rival of the Wintel legion, because they could dig deep into the personal computer market with the power of the entire industry after open standards were formed.
Remarkably, the first surprise Steve Jobs brought the world after coming back to Apple was iPod, which was launched in October 2001. Back at the time, iPod could only be connected with Apple computers through iTunes. Persisting on Apple's tradition for fashionable design, however, it was able to win the favor of its loyal users.
In June 2002, Apple launched iPod Windows version, and then the mid/low-end series, and successfully infiltrated into non-Apple users. Once mocked by its rivals as a "clumsy MP3 player with a mini-hard drive", iPod finally became an icon of imitation.
[+]Beginning to reap the benefits of a "platform"
iPod successfully built two platforms. The first one was a platform of peripheral products, with open interfaces allowing other hardware manufacturers to develop products compatible with iPod, e.g., plug-in FM radios, special voice record pens and digital cameras.
The second platform was iTunes, the one most talked about but none of the rivals could successfully copy. It was first introduced to enable users to synchronize music files with iPod and assist them to manage music files in their computers. Surprisingly, Steve Jobs used it to build his music stores.
The more iPods were sold, the more likely users would buy music. For the traditional music industry, iTunes turned out to be a platform to sell music products in the digital world. With the increase of users who chose to pay for digital music, labels found themselves tied more and more tightly to the platform.
So when Steve Jobs insisted USD 0.99 per song, the labels that originally planned for a price rise had no choice but to agree. Some labels did build their own music distribution websites, but failed to achieve the sales level of Apple.
The support of the admirable iPod sales is the key to the success of Apple, which offers the benefits of a powerful platform of hardware + software + Internet service - benefits which Yahoo! and other Internet players cannot offer. Maybe it is the reason that Google wants to introduce its own cell phones.
The platform can be further expanded. The first approach is to infiltrate into the film distribution market. Now that Steve Jobs has reached his hand into their pockets, film makers, however afraid of following the fate of the music industry, cannot afford to ignore the presence of the platform.
[+]Building a powerful platform with contents
The second approach is that iTunes, while adapting to the Web 2.0 trend, enables ordinary people to make music, broadcasting programs or even films themselves and move them onto Apple music stores. A wide range of PodCast programs are really amazing and of good quality. What's more, the rich contents have increased the confidence of iPod buyers in its value.
However, it is time to use the content platform to introduce new hardware. In June 2007, Apple launched iPhone, an unprecedented achievement through a partnership with AT&T. To use iPhone, users had to register an iTunes ID, and telecom operators share income with Apple.
Such humble operator was never seen before. If not for Apple's bargaining ability backed by the powerful content platform and the user number, the arrogant operators would never have given in.
Interestingly enough, it is said that the same cooperation model proposed by Apple was rejected by China Mobile. Apart from that the latter was the largest mobile operator in the world and hence even more arrogant, it also indicated that the platform was not powerful enough in China to offer a bargaining ability against China Mobile.
Will Apple, which was beaten in the PC market a decade ago, realize the importance of platform and open its iPhone? Currently, iPhone uses Mac OS X operating system. With the increase in sales, there would be more hardware/software and service vendors around the OS, and eventually, new platforms would emerge.
This, however, is not the style of Jobs. iPhone is a proprietary device. In each country, Apple would choose only one operator as its partner. In addition, Mac OS does not have many software service developers. Completely relying on itself, Apple is expected to sell only tens of million cell phones at most.
In terms of building a large cell phone-based platform, wouldn't Nokia, which has much larger sales, present a bigger chance than Apple?
[+]Continue to be proprietary?
Currently, Google is trying to build a series of platforms ranging from cell phone operating system to browser to online service, which it intends to offer free of charge. Apple is doing virtually the same things, but doesn't seem to consider to offer them free to other manufacturers.
The key is Apple does not regard Internet as its core business, at least as of the present time. Both Google and Yahoo! hold Internet as their core business. While the former chooses to develop hardware standards independently and offers them free of charge to the public, the latter chooses to be compatible with all hardware standards.
Other than its own online stores, Apple does not seem to be interested in any other Internet service. Unlike ordinary cell phones, which can only view WAP sites, the iPhone browser enables the viewing of HTML websites. Nor has Apple considered building a wireless portal for all iPhone users to make itself more popular.
As a matter of fact, Apple's understanding of the Internet remains to be around computers. A China Mobile executive once had a negative comment on Apple, saying that downloading music from a computer to a cell phone was not consistent with the experience of cell phone users, who were supposed to download music directly from portals of telecom operators.
Anyhow, Steve Jobs has successfully attracted the eye of the world. Although traffic volume or ad revenue-based profit model is beyond his vision of the Internet market, the success of iPod, iTunes and iPhone is powerful enough to shock traditional cell phone manufacturers.
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Prev : Great Changes in Wireless Internet Industry (3) Nokia's Strategy
Next : Initial Experience of Widget's Profit Model
- Today in History
Great Changes in Wireless Internet Industry (4) Apple's Strategy - 2008/04/06
The Mist of 3G in China (2) TD-SCDMA is a Hot Potato - 2007/04/08
The Mist of 3G in China (1) 3G Makes No Profit - 2007/04/01
Predictions on China Internet Market (6) Community Services - 2006/04/09
Media, Community, and Blog (5) The Power of Media - 2005/04/03
3G Time Comes (4) Video Phone - the Killer Application - 2003/04/06
The market should be observed again in perspective of the user quality and revenue.
[+] The search engine market is getting saturated soon
As the size of online information volume, which is already an immense one, continues to grow, it is getting increasingly hard for users to find what they want. This explains why search engines have been receiving more and more attention since the birth of Google. Today, the sector is even dubbed "the fourth barrel of gold" in the Internet market.
However, if you are dumbfounded by the hot pursuit after search engines in the market and the drastic growth in user numbers during the past one or two years, and believe that the segment still has three to five years of sweet days to come, I would like to remind you of changing your expectation a little bit.
At the very beginning of this study series, I explained that China's Internet market is already in its saturation stage, and that the growth of the user number is starting to slow down. However, some applications would start their growth stage only after the Internet market gets into its saturation stage, while many others just go along with the big market into their own saturation stage as the overall user number growth slows down.
The following figure shows the proportion of Chinese Internet users that often use search engines. Obviously, it is maintained at the 60% level regardless of how fast the overall Internet user number grows. We have to admit that, on the Internet, there are a portion of people that do not need the search engine.
[+] New users or old users
It is true that the users of search engines are increasing along with those of the Internet. However, there is no significant difference between the growth rates. Therefore, when the growth of the overall Internet user number slows down, that of search engines will follow suit.
While search engines are still fighting for their shares of the market cake, few have noticed that the time is coming that the size of the cake stays unchanged. Obviously, the customers that one company pulls in might well be existing customers of other companies, instead of new Internet users.
Roughly, existing players in the market could be divided into a few classes. The first class includes pure search engines, such as Baidu and Google. The second includes leading general portals that operate search engines too, such as Yahoo! China, Sina and Sohu. The third includes a number of new faces, such as Tencent.
For all players, however, one common question is: as China's Internet market still has 60 million new users to come, is it a faster approach to start looking for new users now, or to attract existing users from their rivals? The question is of particular importance to those lagging behind.
[+] Investment on technology should be the top priority
A distinct feature of search engines is the fact that it is hard to control their users. As every search engine has followed the example of Google to offer a clean and simple homepage and does not request login, users could switch to other search engines at any time.
This feature requires search engines to have stronger technology ability. It is very easy for users to abandon a search engine, if it cannot help them to find or pinpoint the information they want. However, those with stronger technology ability and significantly smooth user experiences could be able to grow their user bases much faster.
It is because of this feature that Google and Baidu have been able to expand their market shares rapidly during the recent years. As to so-called 3rd Generation interactive search engines, such as Yahoo! Answers in China (ks.yahoo.com.cn) and Sina iAsk (iask.sina.com.cn), they are only minor players in the search engine market. Technology is the foundation. Without a solid foundation, interactions between users when they search will be insufficient to support those players.
However, sometimes, technology leadership is not an easy thing to do, particularly when all the rivals in the market are making big investments to enhance their technology ability. Users might not be able to feel any significant difference between search engines. Therefore, one thing a technology leader must do is to start large scale development of services that require users to log in.
[+] Introducing registration-based services to retain users
For search engines, it is easy to both get and lose users. How, then, could industrial leaders prevent from the loss of users? The first step to establish a relation with users is to request them to register, and to introduce services that request login. Those services could turn out to be a good reason for users to stay with a particular search engine.
One example is Google's free email service, Gmail, which integrates keyword search and content match advertisement. At the end of the last year, Google completed tests for its personalized search, which allows storage of search results of each user, or even the setup of an exclusive customized search engine. To use this service, users have to log in with their Gmail ID.
Besides, the community service is also a powerful weapon to prevent the loss of users. As I said, the community service has the feature of "Member Gets Member" or "Member Retains Member". In addition to its registration and login requests, the community service is also known for the high stability and loyalty of their members.
The purpose of the community service is to secure the user base. In that sense, the community interaction-oriented search service, such as the one offered by Yahoo! Answers in China and Sina iAsk is a weapon not for attack, but for defense purpose. Therefore, it is no more than a minor player in the search engine market.
[+] Different behaviors between existing users and new ones
Currently, there are already 120 million users (old users) in China's Internet market, with an additional 60 million (new users) expected to emerge in the next few years. If a search engine launches a massive advertising campaign on TV, which type of user could it attract most easily?
After Jack Ma, the CEO of Alibaba.com, took control of Yahoo! China, he repositioned it from a portal to a search engine. By the end of November in 2005, he had burnt RMB 110 million on TV commercials and even carrying out entertainment marketing campaigns in collaboration with the music industry.
If you are a user of Google or Baidu and appreciate their powerful search abilities, you would not switch to Yahoo!'s search engine just because of its TV ads. Obviously, Jack Ma's strategy would only appeal to the users who are new to Internet, or even new to search engine.
The strategy is a right one in the early stage of a saturated market. However, the player needs to be aware that it is trying to attract new users. Once the strategy is set, there need to be continued offline marketing activities to ensure a satisfactory result, as in the saturation stage, users are more susceptible to the influence of ads, and apt to sticking to the first service they come across.
[+] User quality and keyword search ads
Users of Google and Baidu are those who rely heavily on search engines. With an average search volume larger than that of Internet green hands, those users are different from the new users targeted by Yahoo! China. However, the average search volume per user only means the operation cost for a search engine. It is the click volume per user on the keyword ads that generates revenue.
As I have observed, users of Google and Baidu rarely click the keyword search ads that the search engines depend on as sources of revenue, despite their large search volume. That is a feature of the users acquired in the high-speed growth stage of the market. For users acquired in the saturation stage, it is just the opposite: smaller search volumes but higher advertisement click rates.
The above figure is based on the data from 2005 Annual Report on China's Search Engine Market released by iResearch. Obviously, in terms of usage, Baidu and Google have the largest market shares. However, it is not the case in terms of revenue, which has the structure resembling a sand pyramid. For Yahoo! and Sohu, the situation is just the opposite.
The strategy of market segmentation would change in accordance with the attributes of users. Therefore, players need to think carefully about which type of user they want. The former has lower ad click rates. However, with its massive user base, it could achieve high ad clicks. In the case of the latter, the number of users is limited. However, they might prove to be users of higher value.
As to the functional segmentation and specialties of search engines, such as the MP3, image and map search, which have been hot topics of the media lately and everybody is doing, there is nothing else beyond the technology ability and information volume. Therefore, they are not really market segmentation. The real market segmentation should be discussed from the viewpoint of user quality and revenue.
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Prev : Predictions on China Internet Market (4) Job, Education & Games
Next : Predictions on China Internet Market (6) Community Services
- Today in History
Great Changes in Wireless Internet Industry (3) Nokia's Strategy - 2008/03/23
Predictions on China Internet Market (5) Search Engines - 2006/03/26
Media, Community, and Blog (4) Production-Marketing Relations - 2005/03/27
Media, Community, and Blog (3) Deconstruct Blog - 2005/03/20
Stop Internet Marketing (3) All Determination; No Distribution - 2004/03/21
3G Time Comes (3) SMS, Email and MMS - 2003/03/23
P2P is inherently decentralized, born with the possibility of infringement. And the records companies can never put up with this.
[+] P2P should remain non-commercial
With legal determinations around the world getting more adverse, it is expected that commercial P2P software companies which ignorantly claim that, "I have no idea about users' infringement and no obligation to stop them from doing so," will soon falling away.
If P2P software remains non-commercial, and anonymous engineers around the world keep on volunteering to update the software and open the source, the music/records industry can hardly find a real target of complaint. Just like in the myth, Prometheus continued to suffer on the mountain, but men can never stop using fire.
Is the records industry, which has the mighty power to wreak torture on the Promethean culprit, a victim or an inflictor? It is an interesting question. In the past the records industry considered itself the victim and accused that illegal music download had caused it tremendous loss.
The deep-pockets who are capable of dominating the world not only choke the development of P2P but also direct their charges to search engines. August 2005, seven major records companies in Hong Kong sued the biggest search engine in China: Baidu.com.
The reason: Baidu as a search engine, provides information of and links to illegal MP3 download websites. China has been the paradise of free music and movies, and Baidu just went public in the U.S., which made it a conspicuous target.
[+] Who should check on infringement?
If the disclaimer that, "I supply the software only and will not be liable for users' infringement," can't prevent a commercial P2P software company from a legal action, then it is to nobody's surprise that a search engine is sued even if it claims, "I provide search results only and will not warrant the legality of such results."
Such thinking can continue to develop. Take a telecom operator offering ADSL service for example. It can claim that, "I offer Internet connection service only and will not be liable for the legality of users' online activities." But the record industry companies can still sue it, and precedents tell that they have a good chance to win.
So how to eradicate the root of illegal music, where to start? If there are loads of providers/software engineers/crazy downloaders everywhere, then to start with telecom operators seems to be a solution once and for all. In fact, telecom operators do have all the connection records.
But, telecom operators have their own trouble, too. It can cause huge burden to the system as well as extra cost if ADSL users hang on the Net and use P2P software to grab music and movies all day long. Not so long ago, there were even rumors that telecom operators in China were about to shut out one of the most popular P2P software: BitTorrent.
Telecom operators in China now plan to change the way they bill ADSL users. It used to be a flat fee per month for all, now they want to charge higher monthly fee from high volume users. Suddenly we realize that the flat monthly fee scheme is based on the calculation of telecom operators that we users will not need that much bandwidth at all.
[+] The true face of records companies
Will records companies work with telecom operators to take away the fire from men? The truth is, telecom operators have tried hard to avoid such an outcome, because it means they will have to bear the liability for users' infringement ever, which may lead to tremendous monitoring cost and endless trouble of lawsuits.
Yet the records companies will never give up. Before, the atmosphere was more favorable to P2P. Seeing that there was little hope to curb P2P, some records companies chose to work with P2P companies and sought to incorporate them into the legal music download business and "to get the child once gone astray back on the right track."
If you believe this benignant face, you can be very wrong. The records companies join your side simply because they are incapable of doing the opposite. Once they become strong enough to fight back, they will do so relentlessly. P2P is inherently decentralized, born with the possibility of infringement. And the records companies can never put up with this.
In addition to the legal actions employed to frustrate P2P software companies/websites, records companies are also encroaching on the area of legal music download. Apple has over 70% of the legal download market worldwide. It used to sell at 99 cents per song, but now it is under the pressure of price hike.
Apple's suppliers of music files say that their current offer is under-priced, and that they wish to have more flexibility in pricing. That is, some songs may be priced a bit higher, and some lower. Apple has helped generate magnificent profits for these records companies, and now they are asking to raise their prices.
[+] P2P will continue to survive
What the records companies are asking for is not really price hike but price differentiation theoretically. Yet for those who are familiar with the capitalist market know that, price differentiation is the start of exploitation of consumers. Through price differentiation, businesses are attempting to reap every cent they can out of the consumers' pockets.
Steve Jobs, Apple's CEO, is one of the people who are too aware of the essence of the game. Greed. He sees it through right away. It is quite natural that records companies would think about implanting the rules of their capitalist game in the traditional music industry to the digital world, as they have finally mounted on the throne of power for the first time.
In any case, there is already clear direction about how the digital world should run. In the future, all music files will be encrypted and copyright protected to ensure that every cent is safely collected. As to transmission of music and movies via P2P, it can only go underground. The two modes will co-exist, but there will be no gray area in between.
P2P per se is a communication technology, but once it gets involved with the distribution of copyrighted music, movies or software, it gets stained. Yet there is no lack of smart people. Like Niklas Zennstrom, the creator of P2P software Kazza, he went on and invented Skype. He applied P2P technology to VoIP and successfully got rid of the harassment of lawyers.
My memory brings me to the year of 2000 when the fire of revolution just broke out from AOL; I tried the very first P2P software with excitement and imagined the infinite possibilities behind it. It is true that Zeus could not take the fire back from men, but he did possess the power to have Prometheus chained to Mount Caucasus and tortured as punishment. Well I think we still have a long way to go, my friends.
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Prev : Crime and Punishment of P2P (1) Liberalization of Power
Next : It All Boils Down to Brand Names
- Today in History
The Web 2.0 Revolution (6) Struggle of the Press Industry - 2006/10/08
It All Boils Down to Brand Names - 2005/10/09
Crime and Punishment of P2P (2) Fire of Greed - 2005/10/02
Three Musts of Digital Content Biz (4) Pricing by Consumers' Budget - 2004/10/03
Corporate Website a Handful (2) Division of Labor How? - 2003/10/05
Circumstances looked very unfavorable to the development of P2P.
[+] P2P: the stolen fire
In Greek mythology, Prometheus went against Zeus's will and stole fire for men. Men then knew about fire. As a punishment, Zeus had Prometheus bound to Mount Caucasus, where an eagle would devour his ever-regenerating liver day after day.
Zeus had his reason not to agree to give fire to men: Men should keep a simple life; too much enjoyment of ease and comfort was not good to them. Fire brought benefits, but also disturbances. A single spark could start a prairie fire. It was not unlikely that men could eventually get hurt.
In March 2000, AOL employee Justin Frankel and another engineer Tom Pepper released the source code of Gnutella, the first ever P2P file exchange software in the world.
Overwhelmed by the shock waves of the bust of Internet bubble, the public did not pay too much attention to the news at that time, or they just did not quite grasp the significance of this epochal event. Now, after five years, the term P2P has practically become a byword of free MP3 and free movie downloads.
P2P, a completely de-centralized file exchange structure, was born to be a rebel, bearing the predestined mission to resist domination. It is the stolen fire, being brought to the cyber world.
[+] P2P is against centralization
The concept of the first-generation Internet is client-server based. For example, a website Yahoo! has been set up; a user can send a request for a session from her/his own browser to the website server, and the server will responds and send a page to the browser. In this case, the website is the Server, and the browser the Client.
Consequently, browsers all over the world call on Yahoo!, and a new media hegemony thus comes into being. The online users may not be aware of it, but it is exactly centralization. It implies that Yahoo! may control what you can and can't see. Apart from this, it may easily become the target of attacks due to its conspicuousness.
However, P2P structure is different. It makes each of P2P users the Server. Anyone who has a computer with Internet connection can put any software for others to access and capture. Anyone can be the Server and the Client at the same time.
When you want to look for a file, you need only to give a search command, and the P2P software will automatically go find out who has this file in her/his computer. You can select the item to be downloaded on the returned list, and then a direct link between the two computers will be set up to transmit the selected file, with no third party involved.
This is a complete delegation of power. The power to distribute content returns to the masses, with no authority in between to screen files and documents and decide which to be published.
[+] Men's abuse of fire
This is the spirit of P2P, or Peer to Peer. When the evil dominator wants to punish the source of the distributed files, he can't even identify the culprit. The attempt to eradicate the P2P software is even more unlikely. With hundreds of thousands of engineers volunteer to develop such kind of software, how can it be eradicated?
This is not to say that these inventors develop P2P software with a political agenda. Yet, such software structure has very soon won the support from liberals; a group of fervent developers continue to contribute to the improvement of such software, and the number of users continues to grow.
What exactly are the files worth to be exchanged on the Net? To the end, most of the people use P2P software to grab free music files. Free MP3's have been running wild since the emergence of the internet; now they are getting wilder. Some people assert: the music industry has been dominated by the big five record companies; we are to liberate music!
Now it comes the day when Zeus's concern becomes a reality: Men are distracted; they use P2P for commercial purposes. People start to set up companies specifically for the development of P2P software, and furthermore publicize that the software can be used for exchange of free music files. The gods are enraged; they want to punish the men and they send legal letters.
Business entities conduct development of P2P software and charge users for the software, and some companies are even making big money out of it. Now the record companies find their targets to file charges. Such lawsuits are common occurrences. Software companies and music industry giants stick to their own arguments and show no sign of concession.
[+] Circumstances turn against P2P
The focus of controversy is that, the software per se is but a tool, and it is indeed not within the control of software developers as to what files are to be transmitted via the software by users. But, in all fairness, everyone knows what users are going to do with it. As the popularity of broadband grows, the transmission involves from free music to free movies.
Is it against the law that one buys a legal music CD, turning the music into MP3 files and sharing them via P2P software with other P2P users? According to the existing copyrights law, yes! There is no gray area in between. Should a judge find such deeds guilty, s/he is but acting by law.
Some people argue that record companies are making extravagant profits from their music business, and that it is unfair to put all the blame on consumers. Overbearing record companies may be hideous, yet it does not justify consumers' illegal resistance.
Since the past, software companies have been calling on government not to oppress the development of new technologies. P2P is new, and is indeed a rising star. A sentence of guilt may very well suffocate innovation. However, the court is getting less patience to such an argument.
June 2005, the U.S. Supreme Court made an unfavorable decision against Grokster, a P2P service provider, finding that Grokster encouraged its users to distribute illegal music files. Since then for several months, RIAA (Recording Industry Association of America) had been going around and sending legal letters. Soon, many P2P websites close their operation.
The fire of revolution started within the Internet media AOL in March 2000 had gradually been put off during its institutionalization process. The circumstances looked very unfavorable to the development of P2P, especially in terms of its use for exchanging music and movie files.
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Prev : Envisioning China's 3G Market (3) Systems & Markets
Next : Crime and Punishment of P2P (2) Fire of Greed
- Today in History
The Web 2.0 Revolution (5) Search 3.0 - 2006/09/24
Crime and Punishment of P2P (1) Liberalization of Power - 2005/09/25
Three Musts of Digital Content Biz (3) Redefining Ownership - 2004/09/26
Corporate Website a Handful (1) Accountability Where? - 2003/09/28
Técnica do uso do gravador de som e gravadores à disposição fotografia Festa dos repórteres desistência 19 SETEMBRO 2008
1. Desistência da Festa dos repórteres e alternativa da festa no hospital( palhaços da alegria), , isto é, doutores da alegria de modo ittcnl.
2. Uso do gravador de som AIWA. SONY QUEBRADO. TECVISION É O Rádio gravador. São apenas 2 que funcionam.
3. O AIWA é completo e superior ao que Regina quebrou que é o SONY, ENCOSTADO.
4. Com O MICROFONE EXTERNO então o Voice Actived System. Voacsy. Codinome = vasszz.
5. Voacsy é muito útil e tem o Significado de Voice Actived System.
6. Projeto de serviços de memória e recados etc para celular. Agenda , isto é, tirar copia da agenda e compromissos de celulares de ricos.
7. Teoria da festa na rodoviária de luiadv.
8. Lawlui ou Alexei Lawyer são a mesma pessoa , isto é, luiadvgd.
9. Não dá para ficar muito tempo sentado e gravando.
10. A vantagem do gravador de som sobre o computador é que você pode estar andando.
11. No entanto é necessário adaptar para não gravar 365 fitas de áudio por ano ou talvez o dobro , isto é, 730 fitas de áudio por ano e em 5 anos 3650 fitas de áudio.
12. Vai ser difícil gravando 2 fitas de áudio por dia, em 5 anos com 3650 fitas de áudio, vamos ficar completamente perdidos.
13. O problema não é gravar com a técnica do gravador de som.
14. O problema do gravador de som é conseguir escutar e o que fazer depois.
15. O problema da vida cíclica de Haroldo. Quando chega da rua dorme uns 75 minutos e depois acorda e só vai querer dormir pelas 6 A.M.
16. Hoje estou acordado até ás 9 A.M.
17. A decisão tomada de não participar da Festa dos repórteres está baseada em que Valderez vai me arranjar pelo menos uns 700 reais.
18. O abandono da Festa dos repórteres foi porque a parte dos doces para repórteres e ftgfos é muito maior do que a parte de Informática.
19. Não há nada no programa ou nas receitas para pessoal da área Informática.
20. E eu estava imaginando que seria ½ fotografia e metade de Informática.
21. Mas no edital não consta nada de Informática.
22. Pode ser um defeito do edital. Mas parece que não vai ter nada mesmo de Informática.
23. E estou desprezando totalmente o que Dr. Vicente falou e me preveniu.
24. Mas Alexei Lawyer disse, aliás não Alexei Lawyer quem disse mas sim talvez Valderez ou outra pessoa disse que passados 5 anos não há mais perigo.
25. Talvez foi JÁ-ANDA-SOM quem disse. Mas ocorre que o mesmo é parte interessada.
26. Com o microfone externo ligado o Voice Actived System não funciona porque aí só vai funcionar quando chegarmos perto dele e não do microfone embutido.
27. Em virtude disto é que a outra vez cheguei à conclusão que o microfone externo não tem tanta utilidade.
28. O microfone embutido é o que vai ser mais usado.
29. A proposta de Valderez já me acalmou e senti que a situação já estava definida.
30. E não compensava mesmo mais tentar nada em virtude de também de que a festa vai ser mais para repórteres do que para pessoal da área de Informática.
31. Foi sorte ter aparecido a Festa dos Palhaços da Alegria. Codinome = fespal.
32. Se não nos educarmos acabamos não usando os recursos que o gravador de som tem, como em tudo na vida.
33. Há pessoas que têm celulares com mil funções e eles só usam 10, das mil funções.
34. É necessário não só saber usar como também se conscientizar de não vai ser necessário fazer determinadas atividades porque elas já estão embutidas.
35. Estou falando de não ser necessário ficar apertando o botão STOP e RECORD pois o Voice Actived System faz este trabalho.
36. Não é necessário ficar andando o tempo todo. Parou de ter idéias, pare de gravar.
37. Ele havia parado de funcionar e não fiquei sabendo mas parece que era em virtude de microfone externo.
38. Eu pensava que era em virtude de ter aberto a porta do alpendre o que aumentou o volume do som natural.
39. Mas o problema parece ser que é necessário colocar no volume mínimo.
40. Havia dúvidas sobre uma das 3 causas: 1. Volume do sensor. 2.Porta aberta. 3. Microfone externo.
41. NÃO era a porta aberta. Era o volume mínimo.
42. quando estou trabalhando para Valderez embora seja P.P.E. mas já é um nível acima. É P.P.E. mas em função de planejamento.
43. contrato com cozinheiros. Preparação longa e curta. Depois que fez um serviço que não provoca nenhuma desconfiança como fazer a receita em sua própria casa. A 2ª fase ele vai fazer a receita durante a festa, mas sem pressa. Vamos ter que pagar já uns 250 reais.
44. e só numa 3ª fase, quando ele já adquiriu confiança e já sentiu qual é nossa verdadeira finalidade é que vamos, usando várias desculpas, pedir que resolva na festa e o mais rápido possível.
45. a primeira experiência ele vai fazer o bolo na sua própria casa e sem nenhum horário. Vamos pagar por exemplo 80 reais.
46. a 2ª fase ele vai resolver dentro da festa mas sem pressa e vai a nós passar o resultado só depois da festa.
47. vamos gastar 80 na primeira fase e 300 na 2ª fase. E na 4ª fase é que vamos pagar 400 reais.
48. mas aí então a desconfiança do mesmo já desapareceu.
49.
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