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The Grayhawk Golf Club, home of The Frys.com Open, has taken many environmental strides to ensure that the course represents both their high quality standards and their commitment to sustainability. Some initiatives include: replacing all incandescent and halogen bulbs with CFLs and LEDs; changing to LED exit signs removing 50,000 watts; updating their clubhouse with a new HVAC system that increased efficiency more than 40%, by using non-ozone depleting refrigerants; and installing programmable thermostats to control the building’s temperature. In addition, Grayhawk has plans for a 30kW Solar installation to help power part of the facility.
Here are a few initiatives that participating companies are promoting in their own practices and also at the tournament. EcoAid (http://ecoaidnow.com)feels it is important to combine sustainability initiatives without having to compromise the quality of the event.
Sustainability at the Frys.com Open
- Collaboration with vendors who have a commitment to sustainability
- Control output of waste and increase recycling
- Support of environmental education for the public
- Minimization the use of transportation
- Offset of carbon emissions generated by the event
Being Carbon Neutral
EcoAid has made this event carbon neutral by offsetting the tournament’s carbon emissions not lessened though 'reduce, reuse and recycle' efforts. This occurs by purchasing certified and verified carbon offsets that support domestic and international “clean air” environmental projects. The two offset projects supported by the Frys.com Open are the Big River/Salmon Creek Project in California (Climate Action Reserve) and the India Renewable Energy – Windmill Project #1328 (Chicago Climate Exchange).
EcoAid has accessed the following areas to get the tournament’s carbon footprint, which is 337 MT of CO2e:
- The club house and tent facilities
- Vendor vehicle use and diesel trucks
- Consumption of food and preparation
- Player air, vehicle travel and accommodation
- Electricity and gas consumption
- Computer servers
Sustainability Partners
Many of the vendors at Frys.com Open already have implemented measurable initiatives within their own companies to reduce their impact on the environment. Following are descriptions of some of the green initiatives that companies have taken at the office/on-site and/or at the tournament. The tournament has the privilege of using several vendors that are not only involved in sustainability initiatives at the Frys.com Open, but are also global sustainability leaders.
Waste management is committed to recycling as much of the post-consumer tournament waste as possible. With the cooperation of patrons and their own skills, they will be able to recycle over half of the garbage from the tournament. Waste Management’s role ensures that the tournament waste will not contaminate the unique Sonora desert environment.
Waste Management is a recipient of the Climate Action Leader award, a member of the Dow Jones Sustainability Index, and is also committed to reducing their Carbon emissions by 6% by 2010. They have developed initiatives to lower their carbon footprint and, in addition, initiatives to capture landfill emissions and store carbon. Not only does capturing landfill emissions reduce our impact on climate change, but it provides opportunities to generate electricity from a renewable source. In addition, ProEm has partnered with Waste Management for the Frys.com Open to help recycle waste, such as Astroturf.
Marriott Hotel, the official hotel of the players and other spectators at the Frys.com Open tournament, has also taken numerous initiatives in becoming more sustainable. Their supply chain looks at green initiatives as well as encourages their guests to consider the environment through such measures as utilizing recycled materials in key cards and pillows. For resource consumption, the Marriott is also reducing its fuel and water consumption by 25 percent over the next 10 years; installing solar power; and expanding their “reduce, reuse, recycle” programs throughout their hotels. Due to its initiatives with low flow sinks, showerheads and fluorescent lighting, over 200 Marriott hotels have achieved many aspects of environmental design, including ENERGY STAR® labeling. Ten of these certified hotels are located in the Phoenix Metro area.
Cox Communications is creating a recycling program to turn waste into growth. By separating out the different waste streams as a new channel for profits, Cox Communications reinvests that money into work and education programs. They also are focused in several key areas including energy management, water management, greening their transportation fleet and controlling consumption. As members of both the Arizona Recycling Coalition and Arizona Businesses Advancing Sustainability, Cox Communications is currently a contender as the largest solar consumer in Arizona.
LG Electronics promotes recycling, environmental design and reducing the impact that electronics have on our environment. Through specialized programs, LG has recycled electronic waste (e-waste), such as old cell phones. Furthermore, LG looks to interactively reach consumers through education, Ecolabelling and motivation to recycle e-waste products.
Many of the vendors are local or utilize local resources, promoting sustainability and the nearby economy. Mobile Mini has focused on consolidating their trucking in order to cut fuel to deliver their product coming from local areas. United Parking Systems is in charge of the valet services and has come up with creative ways to promote sustainability at their company. Their valet tickets are printed on recycled paper and at the Frys.com Open, their valet team carpools to the location. At the office they promote recycling and offer incentives for using alternative transport such as hybrid vehicles. T & B Equipment, another local Phoenix company, uses temporary seating and flooring. In addition, they separate out all of their waste, recycle and reuse wood products.
Rosendin Electric is committed to sustainability as a certified green business provider. Utilizing their LEED accredited professionals and in-house green team, they work with renewable energy and green practices.
At Outback Sports, the hospitality company, nearly all of their products are reusable and have minimal waste. For the tournament, they have mapped out routes and will store reusable materials until the next tournament in California to avoid unnecessary shipping. At the Frys.com Open they have worked with local companies to utilize supplies in order to cut transportation emissions.
The Future
EcoAid and the Frys.com Open hope this tournament will set future standards for public events. These events do not need to be wasteful or cause a large impact on the environment. This can be done if we as organizers, vendors and patrons are committed to doing our part in helping the environment.
To determine your carbon footprint, visit www.ecoaidnow.com/Calculators.aspx and for more tips and ideas on how to reduce your costs while creating a sustainable event or business model, visit http://buycarboncreditsandoffsets.com.
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